Emma Watson leans onto her brother Alex in this new shot from her upcoming People Tree fashion range.
The 19-year-old British beauty opened up to the Daily Mail about the line, fair trade fashion and what really inspired her to design the line. Check it:
On how the line is about fashion, not her: “I didnâ€™t want this collection to be all about me. This is not a celebrity endorsement, it is about creating something that is genuinely a great idea and about making a difference through fashion. I am very interested in fashion and Iâ€™ve been working a lot in the fashion world recently â€“ itâ€™s such an influential industry, so I knew that trying to help people, trying to alleviate poverty through a fashion line, could work. Fashion is a great way to empower people and give them skills; rather than give cash to charity you can help people by buying the clothes they make and supporting things they take pride in. Itâ€™s that simple.”
On the inspiration for the line: “I went through my summer wardrobe and thought, ‘If I filtered this so that it was just the very basics, what would I want to keep?’ The answer was cotton vests, easy T-shirt dresses, nice scarves to accessorize with and some lovely linen pieces. For the boysâ€™ range Iâ€™ve done hoodies, which I know theyâ€™ll love. The clothes are very British, which is why we shot them in an English country garden â€“ itâ€™s all very strawberries and cream and tennis.”
On making the line a fair-trade fashion line: “The first time I heard about fair trade was during a geography coursework project, and I remember thinking, ‘Why isnâ€™t everything fair trade?’ Everyone knows about fair-trade bananas and coffee, but of course anything can be fair trade. Fair-trade fashion costs a bit more but allows those who make it to earn a decent living; to be able to take care of their families and live with dignity.”
Check out the rest of Emma‘s interview at DailyMail.co.uk.