Ashley Rickards debuts her new blonde locks at the 2012 MTV VMAs held at Staples Center on Thursday (September 6) in Los Angeles.

“It’s not just blondes who have more fun. It’s anyone who dares to live life NOW. ‘Now’ will always be in the past tense. Don’t wait anymore,” the 20-year-old Awkward actress tweeted about the color change.

Wearing a blue Wish dress, Charles Albert jewelry and S.K.O.W. pumps, Ashley joined fellow MTV ladies Alex Frnka, Jillian Rose Reed, and Gage Golightly, as well as Erin Sanders and Amy Paffrath at the event

Alex, of The InBetweeners, wore a Guishem dress, Charles David shoes, a Kotur bag and Roman Luxe jewelry.

Jillian dolled up in a Daisy Gonzalez dress, Dana Davis shoes, and American Apparel skirt. Her jewelry was by Vanessa Mooney and Neil Lane with a Lauren Merkin clutch.

Amy wore a fun Agua Dulce dress with Blue Candy jewelry, Rachel Roy heels and Charlie Lapson ring and clutch.

15+ pics inside…