Taylor Swift bundles up in a chic red coat while heading outside her hotel in Paris, France on Monday morning (January 28).
It was just announced that the 23-year-old is the new face for Diet Coke!
“I’ve said for years that Diet Coke just ‘gets me’ and my lifestyle. I’m so excited about our new partnership,” Taylor shared in a statement.
Taylor will serve as a program ambassador for several Diet Coke initiatives and will be integrated into all key marketing efforts for the brand – including advertising, retail activation, experiential and more. In an evolution of Diet Coke’s Stay Extraordinary campaign, T will also be featured in television, print and digital advertising scheduled to launch this spring.
Can’t wait to see the ads!
Taylor Swift: Stays Extraordinary with Diet Coke