Demi Lovato is the New Face of Skechers!
Demi Lovato just landed a brand new endorsement deal!
The 21-year-old entertainer was just announced as the new face of Skechers, and will appear in the footwear company’s global marketing and social media campaigns through 2016.
PHOTOS: Check out the latest pics of Demi Lovato
She will make her first official appearance in a new TV commercial for the brand, with an accompanying print campaign launching this year.
“My generation grew up with Skechers,” Demi said in a statement. “And now with all of their cool styles and fun colors I’m excited to help introduce the collection to a new generation by sharing this incredible brand’s campaign with my Lovatics!”
Congrats, Demi! We can’t wait to see the campaign!!!