Demi Lovato is the New Face of Skechers!

Demi Lovato is the New Face of Skechers!

Demi Lovato just landed a brand new endorsement deal!

The 21-year-old entertainer was just announced as the new face of Skechers, and will appear in the footwear company’s global marketing and social media campaigns through 2016.

PHOTOS: Check out the latest pics of Demi Lovato

She will make her first official appearance in a new TV commercial for the brand, with an accompanying print campaign launching this year.

“My generation grew up with Skechers,” Demi said in a statement. “And now with all of their cool styles and fun colors I’m excited to help introduce the collection to a new generation by sharing this incredible brand’s campaign with my Lovatics!”

Congrats, Demi! We can’t wait to see the campaign!!!

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Photos: Getty
Posted to: Demi Lovato