Bethany Mota Talks Marketing With Variety: 'I Won't Promote Something I Don't Personally Use'

Bethany Mota brings spring inside with a pretty floral dress for Variety’s Massive: The Entertainment Marketing Summit held at Four Seasons Hotel Los Angeles at Beverly Hills on Friday afternoon (April 10) in Los Angeles.

“I will never talk about something or promote something that I don’t actually use and that I don’t care about because with the relationship being so strong between the creators and viewers, they can see when you don’t truly like something,” the 19-year-old YouTube guru shared at the event about her own marketing strategies.

Bethany added, “As long as you’re honest and truthful, then that’s what builds that relationship. And the stronger that is, the more they’re going to listen to what you say.”

In case you missed it, check out Bethany‘s latest vlogs!