The guys – Liam Attridge, Ricky Garcia, and Emery Kelly – front the new initiative, presented by Target, which reinforces the importance of safe and healthy play for all children and promotes healthy competition among elementary schools.
“We are honored to serve as national advocates for Playworks and are equally proud to be a part of Rock Star Recess,” FIYM said. “Fair play is so important to us, and we agree every kid should have access to safe and healthy play every day. To all the kids out there, start talking to your principals now so we can come play at your school! We can’t wait to rock the house later this year at the first ever Rock Star Recess event!”
Principals and school administrators can nominate their school today at RockStarRecess.org. The grand prize is a vibrant celebration featuring live music, celebrities, games and prizes, plus two years of free Playworks Pro services for the winning school!
Watch FIYM announce the campaign below!
Forever in Your Mind Announce “Rock Star Recess” Campaign