Cole Sprouse Dishes on Why Jughead Doesn't Like Celebrating His Birthday

There are some people in the world that hate celebrating their birthdays — and Jughead Jones is one of them.

On tonight’s episode of Riverdale, Jughead is surprised by girlfriend Betty, when she decides to throw him a surprise party…much to his dismay.

So, why doesn’t Jughead like his birthday?

“I think it’s just because the attention is all on him,” actor Cole Sprouse shares. “There are probably some deeper underlying psychologies behind it, but I think he’s one of those characters that is a little bit vain and considers himself to be a little better than the people he surrounds himself with.”

He adds, “When he’s thrust into this super normal, conformist idea of an American party, that complicates a lot of that. I also think he’s an introvert, so he’s nervous around large groups of people, and the attention being all on him is something he has a distaste for.”

Tune into Riverdale, TONIGHT @ 9PM ET/PT on The CW.