BTS Announce 'Love Myself' Partnership With UNICEF to #ENDViolence!

BTS Announce 'Love Myself' Partnership With UNICEF to #ENDViolence!

BTS are teaming up with UNICEF for an amazing cause over the next two years!

The seven-member South Korean troupe revealed a new campaign on Wednesday (November 1) called Love Myself, which will support UNICEF’s #ENDviolence campaign aimed at making sure children and teens lead safe and healthy lives without fear of violence.

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Over the next two years, BTS will raise a BTS LOVE MYSELF fund. The proceeds raised will be used to protect and support child and teen victims of domestic and school violence, as well as sexual assault around the world. In addition, the money will be used to provide education to local communities for violence prevention.

The group’s agency Big Hit Entertainment and the seven members of BTS are donating 500 million South Korean won (roughly $450,000), 3% of their income from sales of Love Yourself series physical albums and 100% of income from official goods from the Love Myself UNICEF campaign.

To help BTS raise money to #ENDviolence, head to

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Photos: Big Hit Entertainment
Posted to: BTS, J-Hope, Jimin, Jin, Jungkook, Rap Monster, Suga, v