Johnny Orlando Signs Major Deal With MTV!

Johnny Orlando is going to be working with MTV a lot!

The 17-year-old musician has signed a massive talent and consumer products partnership with the brand.

Johnny and MTV will work together to develop multiplatform initiatives that span across consumer products, music and live events. They are also currently working on a comprehensive strategy for the talented artist, which includes musical performances on-air and across digital platforms as well as appearances in MTV programming and tent pole events.

There are currently plans in the works for “an exclusive line of cross-category consumer products with merchandise that will range from fashion and accessories, to publishing, social expressions, home decor, and much more. Products will be developed in collaboration with Orlando and will reflect his personal style, interests and passions.”

“As an eight-year-old kid, I remember watching endless hours of music videos on MTV. I could have only dreamt of one day entering into a partnership with this iconic brand,” Johnny said in a statement. “Their recognition and support represents a huge vote of confidence in me as an artist. Getting the opportunity to work with the amazing team behind the brand has exceeded my wildest dreams. I’m grateful to know that they believe in my talents and I’m looking forward to creating some cool stuff for all of you.”

“We were thrilled to see Johnny win his first MTV EMA Award last year,” Bruce Gillmer, President of Music, Music Talent, Programming & Events, ViacomCBS, said. “We look forward to our exciting new partnership and his continued success.”