KJ Apa Joins Hallenstein Brothers' New Fashion Campaign!

KJ Apa Joins Hallenstein Brothers' New Fashion Campaign!

KJ Apa is officially one of the new faces of Hallenstein Brothers‘ new fashion campaign, #WeAreBrothers.

The New Zealand brand recruited the Riverdale star, plus actor Lincoln Lewis, musician Chris Black and model Mattia Harnacke for the new campaign, and have been teasing images all week long.

The campaign was shot in Vancouver, where KJ is based as he’s filming Riverdale.

His agent Mandy Jacobsen from Red Eleven, spoke about the campaign and how fans will react to seeing them.

“I think everyone is going to be impressed and I can’t wait for everyone to see the real KJ,” she says. “He was honoured to be considered for such an iconic NZ brand — it’s nice for him to do such a fun campaign and to be able to do something that involves back home again.”

Hallenstein Brothers CEO Glenn Hunter added: “The campaign is designed to inspire and empower young people to achieve what they want in life. We were drawn to KJ as he has an inspiring story, he’s a local guy doing big things overseas.”

Check out the pics below!

New season is dropping soon 🙌🏽 #WeAreBrothers

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Photos: Hallenstein Brothers
Posted to: Fashion, KJ Apa