Theo James Is the New Face of Hugo Boss' BOSS Parfums!

How awesome does Theo James look in this new ad campaign for Hugo Boss’ BOSS Parfums!?

The 30-year-old actor was announced for the big gig this week, and released a statement about how excited he is to be part of the brand.

“I’m honored to be representing BOSS Parfums as an ambassador in their latest perfume campaign. I have for a long time admired BOSS for achieving the perfect balance between the classic and the contemporary. This campaign encapsulates the iconic spirit of the brand and reflects my own tastes and attitudes towards a truly unique fragrance,” Theo said.

Check out the ad below…