Auli'i Cravalho Fronts Wallflower Jeans' New #FeelingIt Campaign!

Auli’i Cravalho is slaying it in her first ever fashion campaign!

The Moana star is the new face of Wallflower jeans’ back to school #FeelingIt campaign for fall.

“There is nothing more beautiful than wearing something that makes you feel like you, and that’s what WallFlower makes me feel like. So comfortably and fashionably me!” Auli’i shared in a statement.

She adds in an interview with WWD, “I had initially heard about Wallflower through previous brand ambassadors, and it didn’t take long for me to realize how awesome the brand is. Affordable, cute, well-made clothing isn’t the easiest thing to find.”

The #FeelingIt campaign will encourage consumers to find their own style. Inspiration from fashion influencers on how to style key pieces will also be shared on the brand’s social platforms.